THE ANEMONE JOURNEY

Written by Lisa Jacobs

We are stepping into anemone season, and since our logo is inspired by this delicate flower,

we wanted to tell you a little bit more about it and why it is so significant to us. We are in

love and absolutely intrigued by the anemone’s uniqueness and beauty, and we are so excited

to share the deeper things that this flower has come to mean to us. We wanted our logo to

mean something significant and to embody the identity and message of our business… so

keep reading to see why we picked anemones (pun intended).

The flower’s scientific name is anemone coronaria and is commonly known as the crown

anemone. Anemone is a Greek word which means ‘the wind’s daughter’. Pretty, right? Its

name comes from myths about the Greek gods of the four winds, but the flower is mostly

remembered for its appearance in the tragic tale of Aphrodite and Adonis. Aphrodite, the

goddess of love, kept Adonis as her companion for too long and this roused the jealousy of

the other gods. Due to their intense jealousy and dislike of Adonis, they formulated a plan to

kill him and to so end their companionship once and for all. After Adonis was killed and

buried, Aphrodite wept over his grave, and as she wept her teardrops grew into anemone

flowers.

An impressive number of different anemone species (120 or so) are found throughout the

world. Anemones come in all sorts of shades, varieties and colours, ranging from pink and

white to red and yellow. Anemones are perennial flowers – this means that they have existed

for an extremely long or apparently infinite amount of time. These flowers are quite

something to behold in countries such as Israel and Jordan, and because of the many different

varieties of anemones, it is possible to see anemones blooming in certain Middle Eastern

countries all year round.

Anemone coronaria is called Kalanit in Hebrew, and traditionally means “lily of the field” or

“flower”. The image of the carefree lily in Matthew 6: 28-30 remains a favourite: “Consider

the lilies of the field, how they grow: they neither toil nor spin, yet I tell you, even Solomon

in all his glory was not arrayed like one of these.” This scripture is an encouraging and

wonderful reminder that God takes care of us and provides for all we need in beautiful and

good ways. We are therefore called to be free from worry and fear and to joyfully rest in the

grace and goodness of God.

As a new company, we wanted to establish a business identity that goes beyond what we do.

In the events that we plan or the bouquets of flowers that we arrange, our aim is to create

moments that are beautiful and that call for joyful celebration, no matter the season.

We drew inspiration for our logo from the white anemone coronaria with its paper-thin petals

and deep purple centre. To us, the delicate white petals signify purity and refreshment. When

we look at their snow-white petals, we think of how we have been washed clean by the

richness of God’s grace. The anemone coronaria starts blooming during the winter month of

July up to the beginning of spring. It therefore holds the promise of a new season as it blooms

all the way through the transition from winter to spring. This element of the flower also

symbolises the newness of life that comes from accepting the grace of God, and the new

seasons that God is constantly announcing in our lives.

The petals of an anemone are fragile, sensitive and delicate. In the same way, we are fragile

and sensitive beings who are very much in need of the grace and care of our God. The

delicacy of this flower is a beautiful reminder that He has made us as intricately and

delicately as the lilies (or anemones) of the field – if not more so! The purple core of the

flower signifies royalty, reminding us that in being called God’s very own children, we are

royal in His sight. The core is fine and detailed, and the colour within seems to ripple outward

towards the centre of the white petals. Anemones multiply as the seeds from its core are

scattered by the breeze, and so they bring beauty to the new environment where they sprout

and bloom. In the same way, our aim is to beautify with that which we have been entrusted

with. Just as the seeds flourish and bring beauty where they have fallen, we want to see the

work of our hands flourish and beautify the lives of others.

Anemones have strong stems and grow best when they are rooted in a good foundation. To

us, the strength of their stems signify a confidence and fearlessness that comes when we are

firmly rooted in God’s love for us. We believe that one can only truly grow and bloom when

Christ is the foundation of all that we do and are.

We are a mother-daughter duo, and we love to create, inspire and leave a bit of sunshine and

hope wherever we go. We believe that flowers have the ability to create a sense of

indescribable wonder and awe in people’s hearts. In the same way, we aspire to leave seeds

of wonder and awe wherever we go and in whatever we create. Ephesians 2:10 says: ““For

we are His workmanship, created in Christ Jesus for good works, which God prepared

beforehand that we should walk in them.” We believe that this is the good works for which

we have been created.

We want you to share in the enjoyment of this beautiful flower, and so we partnered with the

beautiful NDK Illustrations for printable colour-in designs of anemones for you to download.

These are perfect to print out, colour in, put in a frame or even use as a gift card. So get

creative!

P.S. if you have some of these delicate beauties blooming in your garden or hope to plant

some soon, here are some tips to keep them alive and happy:

Firstly, when planting your anemones, make sure that they are planted in sandy loam which is

rich, light and offers good drainage. For newbies to the world of gardening, loam is soil that

consists of sand, silt and clay soil, and this type of soil is ideal for planting anemones.

Anemones love balance, so plant them in a spot which gets enough sunlight but also offers

some shade during the heat of the day. Plant your stems about 2cm below the ground and 2.5

cm apart. Water your anemones every four to five days, making sure that the soil doesn’t lose

its moisture. Anemones can also grow in containers, so if you want to bring them indoors you

can! If they are in containers, you will need to water them more regularly. Once again, give

your anemones the balance that they love and deserve, and make sure that you don’t water

them too often, since this can cause your anemones to rot.

But watering your anemones regularly and ensuring that the soil remains moist ought to do

the trick!